On May 1, Phase 3 of the 139th Canton Fair officially opened, turning the spotlight to fashion, home textiles, toys and maternity & baby products, stationery, and health & leisure. Across the exhibition halls, leading Chinese exporters gathered in force, showcasing how “Made in China” is connecting with global markets through immersive, lifestyle-driven product scenarios.
Biotechnology Leads the Way in Smart Health Manufacturing
In the pharmaceutical, healthcare products, and medical devices zone, the convergence of technology and life sciences was on full display.
At the forefront of marine biotechnology, Xi’an Huipu Biotechnology Co., Ltd. presented its core ingredient HPStide® sea cucumber peptide. Leveraging synthetic biology and targeted enzymatic hydrolysis, the company has achieved efficient production and preserved bioactivity of sea cucumber peptides. Its portfolio spans marine bioactive ingredients, functional skincare products, and skin-repair dressings. The company also holds invention patents related to topical applications of sea cucumber peptides and has led the formulation of the industry group standard Quality Requirements for Sea Cucumber Peptide Raw Materials, providing a valuable quality benchmark for the sector.
As a national high-tech enterprise, Zhejiang Hengxinrui Electronic Technology Co., Ltd. demonstrated deeper innovation in smart healthcare. In response to growing global demand driven by population ageing and sports rehabilitation, the company unveiled its fourth-generation intelligent health solution. Its flagship product, the CryoFlow Pro cold and hot air compression therapy system, integrates several breakthrough technologies.
According to the company’s business lead, the device combines cold and heat therapy with pneumatic compression in a highly integrated system. On the cold therapy side, semiconductor temperature control technology enables precise regulation from 3°C to 25°C, delivering deep cold treatment within seconds to quickly reduce swelling and pain caused by acute sports injuries. On the heat therapy side, the device maintains a stable comfort range of 35°C to 40°C, helping activate muscle flexibility before exercise and accelerate lactic acid metabolism afterward. Together, these functions create a full-cycle protection and recovery solution for sports performance. The company noted that the product is primarily targeted at middle- to high-income consumers and professional rehabilitation centers in developed Western markets, addressing core demand for efficient recovery and convenient therapy.
Outdoor Lifestyle Rises Through Scenario-Based Innovation
In recent years, camping, picnics, and short-distance outdoor travel have continued to gain momentum worldwide, making outdoor products that combine functionality, portability, and design increasingly popular.
In the sports and leisure products zone, Zhejiang Lufeng Outdoor Products Co., Ltd. showcased lightweight gear designed to capture niche market demand. A titanium split gas stove weighing just 30 grams directly addresses backpackers’ need to reduce load weight, while its infrared flameless design significantly improves safety for cooking inside tents and has already performed well in the European market.
To address a gap in outdoor Chinese-style cooking, the company also introduced a dual-ring independent flame-control stir-fry stove. Designed to maintain stable firepower even in high-altitude and windy conditions, the product fills a clear niche in specialized outdoor cooking scenarios. According to the company, such precisely targeted innovations now account for 70% of its total output value.
Leading outdoor lifestyle manufacturer Zhejiang Tipsun Industry Group Co., Ltd. appeared with more than ten proprietary brands. Its popular waterproof heat-welded bag features a reinforced bonded structure and high-performance TPU fabric, making it suitable for extreme-use scenarios such as kayak camping and whitewater rafting. The company also introduced a newly structured pet carrier featuring a quick-fold design, compact packaging, and a multifunctional inner cushion that can also be used as a roll bag. By focusing on practical, quality-driven innovation, Tipsun has ranked first nationwide in outdoor leisure furniture exports for ten consecutive years, reinforcing its leadership position in the sector.
Traveling Light with a Greener Global Supply Chain
In the luggage and bags zone, “sustainable materials,” “functional upgrades,” and “design refresh” emerged as recurring themes.
Guangzhou Aowangda Leather Co., Ltd. stood out with its lightweight backpacks and ergonomic school bags designed to reduce spinal strain.
“Featuring our patented suspended hollow back-support structure and German elastic load-reduction technology, the bag weighs only 0.6 kilograms while reducing load pressure by 30%,” a company representative said. The product has already received strong market feedback overseas and continues to generate repeat orders. Meanwhile, the company’s waterproof multifunctional backpack, developed in collaboration with a well-known German designer, has entered a new stage of iteration.
On the supply chain front, Aowangda has built a green and traceable system backed by AEO Advanced Certification, enabling full-process traceability from raw material sourcing to finished goods delivery. This system is strictly aligned with European and American standards on carbon footprint and recyclability. By putting “lightweight” at the center of its low-carbon strategy, the company has reduced customs inspection rates by 70%, significantly lowered clearance costs, and strengthened its position as a trusted partner for international buyers.
“Building our own brand allows us to respond more effectively to market shifts,” the company representative added. At this year’s Canton Fair, Aowangda is placing greater emphasis on recruiting global distributors for its proprietary brands and attracting buyers beyond the luggage category to further expand market reach. “With the Canton Fair as a platform, China’s green and intelligent luggage manufacturing will continue to go farther and stronger.”
Source: Canton Fair
