Ananta Huaxiang Ltd., a leading manufacturer in Bangladesh’s knitwear sector, has recently achieved the prestigious Woolmark certification, marking a significant milestone in the company’s commitment to quality and sustainability. Founded in 2011, the company operates a state-of-the-art, Gold-graded LEED Certified manufacturing facility within the Adamjee Export Processing Zone (EPZ). Over the past decade, Ananta Huaxiang Ltd. has built a reputation as a top-tier producer of high-quality heavy knit garments for men, women, and children.
The advanced facility is equipped with the latest in knitting and finishing machinery, offering a comprehensive range of services, from design and development to in-house washing and finishing. This vertical integration makes Ananta Huaxiang one of the most capable manufacturers in the region, adhering to strict quality standards. Their clientele includes globally recognized brands such as M&S, H&M, Primark, Charles Tyrwhitt, Dune London, Varner, Hollister, and J.Crew, who rely on the company for garments that meet the highest standards, especially in sustainable and eco-friendly materials.
With more than 70% of its product range now coming from sustainable sources, the company has placed a special emphasis on the use of wool and recycled materials. This focus aligns closely with the values of The Woolmark Company, who are the global authority on wool. The Woolmark certification is renowned worldwide as a benchmark of quality assurance. Products bearing the iconic Woolmark logo guarantee their specified fibre content and undergo rigorous testing to ensure durability, comfort, and longevity.
“Achieving Woolmark certification was a natural progression for us,” said a spokesperson from Ananta Huaxiang Ltd. “As more brands and consumers demand sustainable and high-quality garments, it became essential for us to align with a globally recognized standard like Woolmark. The certification process, which took around two weeks, was smooth and efficient, thanks to the collaborative efforts of the Woolmark team. Their support has been invaluable as we continue to push the boundaries of what’s possible with wool.”
The Woolmark Company, part of Australian Wool Innovation, has been a pioneer in the wool industry, supporting the use of Australian Merino wool in textiles worldwide. Keen to grow their presence in South Asia as part of their Emerging Markets strategy, Woolmark has expanded its reach into Bangladesh, emphasizing the country’s potential as a key market in the region. The certification program adds value at every stage of the supply chain, from sourcing to finished products, assuring that garments meet stringent standards for fibre content, quality, and performance. The Woolmark logo is not just a symbol of quality but also a testament to the sustainable and versatile nature of wool. Its natural breathability, moisture management, and biodegradability make it a preferred choice for both luxury and high-performance apparel.
For Ananta Huaxiang Ltd., the Woolmark certification symbolizes more than just meeting a standard—it represents a deeper commitment to elevating the quality of their products and contributing to a more sustainable future. As the company looks ahead, they plan to continue promoting the unique benefits of wool, bringing the timeless appeal of this natural fibre to the forefront of their product offerings.
With a vision to be known as the most innovative and respected manufacturer in Bangladesh, Ananta Huaxiang Ltd. sees this certification as a strategic step forward in meeting the evolving needs of their global clientele. As the demand for sustainable fashion continues to grow, their investment in wool as a core material positions them well for future growth and success in the competitive global market.