ColorDigital GmbH, the company behind DMIx, is proud to announce a pivotal collaboration with Archroma, a global leader in speciality chemicals focused on sustainable solutions. This collaboration takes one of the largest libraries of engineered color standards to the DMIx ecosystem – marking a significant step forward in enhancing color management processes for both digital product creation (DPC) and physical production.
All 5,760 color references in the Color Atlas by Archroma® will be integrated into ColorDigital’s DMIx interactive collaboration platform, enabling brands to embrace almost unlimited color creativity with an assurance of color precision. Based on digital twin technology, the DMIx solution ensures that color choices are aligned across design, sourcing and production, reducing sampling costs and collection development time as well as improving color accuracy and end-product quality. In short, DMIx marks a significant step forward in enhancing color management processes for both digital product creation (DPC) and physical production.
“Archroma takes a ‘Planet Conscious’ approach to color. Like DMIx, we want to empower designers to make sustainable choices from color inspiration to execution. That’s why we build achievability criteria into our colors standards, considering eco-compliance, fastness performance, color consistency and resource efficiency, and why we offer global technical support,” Chris Hipps, Global Head of Archroma Color Management, said.
Gerd Willschütz, COO and Co-Founder of ColorDigital, said: “Strategic color management can transform textile and fashion businesses and drive commercial success. We are delighted to collaborate with Archroma to help make color development and production more creative, efficient and accurate, and more environmentally responsible too.”
