Staff Correspondent: Bangladesh-based one of the largest knitwear manufacturer and exporter Asrotex Group inaugurated its own Design Studio on 1st January 2022 at a corporate office in the capital to attract global buyers. Around 50 head office employees from different departments were present at the inauguration ceremony.
Md.Asadul Islam, Managing Director, Asrotex Group inaugurated the design studio by cutting cake; Abrar Alam Khan, Director, Asrotex Group. Faizul Khaled Josef Head of Design and development, Asrotex Group; Negor Sultana Asst. Managers, of Asrotex Group were present at the inauguration ceremony.
Asrotex DBD Vision and Mission 2022-2023:
Asrotex has emerged as a major player in the RMG industry since 1995 and has been producing all kinds of knit garments segment especially women’s and kids said, Abrar Alam Khan, Director, Asrotex Group. We are always focusing on product development under the guidance of our Managing director. added Abrar. Products design is one of our main strengths and we selling our design to global buyers added Abrar
Abrar Alam Khan also said, there is no way without product development and design to attract global buyers and take the right product price. Asrotex works for trends and innovation to run with the global. Now Asrotex showcased a variety of collections of garments for every global season.,added Abrar
Asrotex Group legend in developing the RMG sector producing garments for nearly 56 buyers in the EU, USA and market. Our design studio concept is from an international design studio. We have a strong design team of around 11 and we are closely working with our marketing team for product development said, Faizul Khaled Josef Head of Design and development, Asrotex Group
Faizul Khaled Josef, Head of Design and development, Asrotex Group talked with the Textile Focus team, Our design studio we are showcasing all kinds of sustainable products, eco-friendly, and recycled as per the fashion trend. From our design studio around 20-25 per cent of design, sales are to our buyers . Our plan is to expand our products varieties and team and we welcome all sustainable buyers to come and visit our studio and see Bangladesh can make all kinds of value-added knitwear garments added Josef
Faizul Khaled Josef also said I think Developing own designing and product development capacity is another way to upgrade in the value chain in the pre-production stages. By setting up their own design studio to achieve a leadership position in the fast-growing competitiveness in the global market added Josef.
ASROTEX group started its journey in 1995 as a small manufacturer of ready-made knitted garments and accessories. Over the years, it emerged as one of the leading conglomerates of the country with substantial establishments along with business diversification into other industries, such as IT and real estate. The Group also operates two independent buying offices. Today, the Group is one of the major exporters of RMG to different destinations across the globe; particularly the EU, North America, the USA and East Asia.
