In the period of January-March 2025, the EU saw a significant surge in apparel imports, with a growth of 16.84%, totalling $24.65 billion. This increase was accompanied by a notable 20.25% spike in volume and a 2.84% decrease in average unit prices.
Bangladesh’s apparel exports to the EU showed remarkable growth, reaching $5.98 billion from $4.63 billion in 2024. The country’s readymade garment exports in January-March 2025 grew by 29.06%, supported by a strong 24.64% increase in volume. Additionally, there was a 3.55% increase in unit price, indicating balanced growth in export amount, volume, and price in the EU market.
While the EU growth surpasses that of Bangladesh, with tensions in the US market, Chinese players are expected to expand their market presence in Europe in the future. It is crucial for Bangladesh to maintain its competitive edge and position in the EU market amidst the anticipated increase in work orders throughout 2025 to sustain growth momentum.
In comparison, China, India, Pakistan, and Cambodia also experienced substantial growth rates in January-March 2025. China’s apparel exports to the EU reached $6.67 billion, up from $5.34 billion in the same period of 2024. However, Turkey faced a 4.14% decrease in apparel imports to the EU, totaling $2.37 billion in January-March 2025, while Vietnam recorded an 18.09% growth, reaching $1.14 billion in exports. India, Pakistan, and Cambodia secured $1.44 billion, $1.08 billion, and $1.16 billion, respectively, in January-March 2025 from the EU clothing market.
Author- Mohiuddin Rubel, Former Director, Brand BGMEA, Managing Director, Bangladesh Apparel Exchange, Additional Managing Director, Denim Expert Ltd.
