The Better Cotton Initiative (BCI) recently launched its new Chain of Custody Advisory Group. The purpose of the new Advisory Group is to provide advice on the development of the Better Cotton Chain of Custody β the key framework that connects demand with supply of Better Cotton and helps to incentivise cotton farmers to adopt more sustainable practices.
Consisting of BCI Members and non-members, the Advisory Group will ensure any new Chain of Custody developments are commercially relevant, feasible and attractive to BCIβs multi-stakeholder membership.
Chain of Custody Advisory Group Members:
Retailers and Brands
- Karen Perry | John Lewis & Partners
- Ethan Barr | Target
- Syed Rizwan Vajahat | IKEA
- German Garcia | Inditex
Suppliers, Manufacturers and Traders
- Philippe Saner | Paul Reinhart AG
- Besim Ozek | Bossa Sanayi ve Ticaret Isletmeleri TAS
- Fawzia Yasmeen | Pahartali Textile and Hosiery Mills
Producer Organisation
- Todd Straley | Quarterway Cotton Growers
Civil Society
- Melissa Ho & Anis Ragland | WWF
Non-members
- Aminah Ang | RSPO
- Chuck Rogers | Bureau Veritas Consumer Product Services
Though it is not a decision-making body, the group will provide strategic advice to the BCI Membership and Supply Chain Team and allow for more focused discussions on the Better Cotton Chain of Custody.
βIt is such a diverse group, and members have a wide range of expertise and experience. We are excited to work together to help shape the future of the Better Cotton Chain of Custody.β β Joyce Lam, Supply Chain Integrity Manager, BCI.
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