There is a very wide range of styles of modern swimsuits available, which vary as to body coverage and materials. The choice of style may depend on community standards of modesty, as well as current fashions, and personal preferences. Swimwear is also an outfit designed for the people engaged in a water-based activity or water sports such as swimming, surfing, water skiing, or other activities such as sunbathing. In a similar way, beachwear is the apparels used for wearing at a beach, particularly metropolitan beach. It is a subtype of swimwear-based outfits.
Europe and the United States are anticipated to be the largest players in the global swimwear and beachwear market. In addition, Asian countries such as China are expected to experience rapid growth in the near future. However, few factors such as social, religious, and cultural protocols in some parts around the globe may hinder the overall market growth of swimwear and beachwear market in future.
The global swimwear and beachwear market is majorly segmented for product type, as casual clothing, swimwear, beach wear, swim trunks, rash guards, wet suits, racing suits, briefs, board shots, and speedos. Expansion of beauty and spa industries is also boosting the swimwear and beachwear market growth to some extent. The demand of swimwear such as shorts and boards shots have increased significantly, increasing participation in water features and popularity of beachwear accessories are some of the factors influencing the growth of the global market.