For the period of January-February 2025, the EU witnessed a significant surge in apparel imports, marking a growth of 17.81%, amounting to $16.10 billion. This increase was accompanied by a notable 28.66% spike in volume and an 8.44% decrease in average unit prices.
Bangladesh’s apparel exports to the EU experienced remarkable growth, soaring to $3.69 billion from $2.69 billion in 2024. The country’s readymade garment exports in January-February 2025 grew remarkably by 36.99% supported by a strong 39.02% increase in volume. Additionally, a decrease of 1.46% in unit price underscoring the challenges of maintaining profitability.
Several factors contributed to this positive export trend, including value-added garment production, the EU’s economic recovery, duty-free market access, adherence to safety standards, and collaborative efforts of manufacturers and workers. These developments have increased buyer confidence, solidifying Bangladesh’s position in the export landscape.
Looking ahead, the outlook remains optimistic with an expected increase in work orders throughout 2025, sustaining growth momentum. As buyers expand their sourcing activities in Bangladesh, the growth trajectory is expected to continue, especially amidst rising tensions between the US and other countries.
In comparison, China, India, Pakistan, and Cambodia also experienced substantial growth rates in January-February 2025. China’s apparel exports to the EU reached $4.54 billion, up from $3.63 billion in January-February 2024. However, Turkey faced an 3.64% decrease in apparel imports to the EU, amounting to $1.61 billion in January-February 2025, while Vietnam recorded a 16.58% growth, reaching $759 million in exports. India, Pakistan, and Cambodia secured $865 million, $711 million, and $775 million in January-February 2025, respectively, from the EU clothing market.
The data highlights the necessity for strategic adaptations to foster future growth. Despite Bangladesh’s resilience in upholding export levels both in quantity and value, there is a clear imperative for the country to sustain its competitive edge and enhance profit margins amidst persistent global price declines. Key factors such as value addition and expanding market reach remain pivotal for Bangladesh’s economic sustainability and prosperity.
Thanking You,
Mohiuddin Rubel
Former Director, Brand BGMEA
Managing Director, Bangladesh Apparel Exchange
Additional Managing Director, Denim Expert Ltd.
