Sunday, February 9, 2025
spot_img
spot_imgspot_img
HomeTechnical ArticlesH&M has unveiled a children’s wear print collection

H&M has unveiled a children’s wear print collection

nathalie_lete_x_hm-kids-cuteandkids-blogIn collaboration with a French artist Nathalie Lété, H&M has unveiled a children’s wear print collection. The capsule comprises an assortment of colorful and poetic artworks by Lété, juxtaposed as prints over children’s clothing and accessories. The pieces in the recent collection include vibrant T-shirts, jackets, jeans, dresses, jumpsuits, shorts and swimsuits for toddlers and children. The motifs comprise animals and floral patterns starting from Lété’s acrylic paintings, where the designs are artfully arranged together to create an imaginative and fun story. This enfolds to a tropical jungle with chameleons and tigers, along with the artist’s signature depiction of flowers with cats, birds and rabbits.

Nathalie Lété is famed for her illustrations, textiles, ceramics and paintings. In her work, she creates a fantasy land for herself, a land that she wants to share with other people to make them dream. Through flowers, animals, birds, naivety and colors, she aims at creating a cocoon that brings happiness and harmony all around. The relationships between the different elements tell stories, stories that create a nice atmosphere.

The Swedish multinational fast fashion brand has been involved in such print-based collaborations in recent seasons. It collaborated with British heritage interiors brand GP&J Baker for a women’s line last summer, endorsing archive prints.

YOU MAY ALSO LIKE

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisement - spot_img

Join Our Weekly Newsletter

spot_img

Upcoming Events

 

Simillar News

Recent Random

Energy Transition in Bangladesh: Rethinking Subsidies, Renewables, and Efficiency”

The theme of the January 2025 issue is “Energy Transition in Bangladesh: Rethinking Subsidies, Renewables, and Efficiency”. The first page offers brief highlights of...

RMG Export Growth Rate 5.7% In January

The country's merchandise exports increased by 5.7 percent year-on-year in January, driven by higher shipments of Bangladesh's key export item, readymade garments. The country...

Communication Problems in the RMG Industry and Their Effects on Profitability

The ready-made garments (RMG) industry is a cornerstone of many developing economies, employing millions and contributing significantly to GDP. Despite its economic importance, the...