- Messe Frankfurt, the world’s largest trade fair, congress and event organizer has licensed the Heimtextil brand to Inexmoda, a private nonprofit institute based in Colombia (South America) owner of the most important textile and fashion trade shows in Latin America: Colombiatex of the Americas and Colombiamoda, Colombia´s Fashion Week.
- Messe Frankfurt and Inexmoda will open doors to Heimtextil Colombia in South America, from the 26th through the 28th of April 2022, featuring interior textiles, interior design and interior trends, and the biggest international trade fair for home and contract textiles for the Americas.
- The development of tourism and mobility in the Americas has driven a surprising increase in the demand of hospitality services and boosted construction rates, which creates new opportunities for companies and professional buyers in these categories who will be able to meet at Heimtextil Colombia.
- Medellin, one of the most important cities in Colombia and one of the most innovative cities in Latin America, will be the host of Heimtextil Colombia that will receive 110 exhibitors from the world and professional buyers from the Americas.
During the 50th anniversary of the Frankfurt edition in January 2020, it was announced that Messe Frankfurt and Inexmoda will launch Heimtextil Colombia, a new trade show for the Americas that will take place in the city of Medellin, Colombia, South America. Messe Frankfurt, owner of Heimtextil has licensed the event to Inexmoda, the Latin American Fashion institute creator of the most successful textile and fashion trade shows for this market.
Heimtextil is the industry’s most important global event for interior textiles, interior design and interior trends, and the biggest international trade fair for home and contract textiles held in Frankfurt, Germany. With its new products and trends, it kicks off the upcoming season and gives important impulses to both exhibiting companies as professional visitors and decision makers from all over the world. The event has specially focused on contract textiles, which are increasingly attractive to an extremely interested audience of architects, interior designers, object planners and hospitality experts that are constantly demanding textiles with functional practices in the world. Therefore, Messe Frankfurt has created a network of trade fairs in different countries of the world in response to the rising market opportunities in countries such as Russia (Heimtextil Russia), Shanghai (Intertextile Shanghai), New York (Home and Textile Sourcing) and Tokyo (Interior Lifestyle Tokyo).
Heimtextil Colombia will open its doors in Medellin, one of the most important and innovative cities of Colombia (South America), and it is intended to cover the Americas which represent a high potential in the world market. Messe Frankfurt and Inexmoda are targeting Colombia as a business platform for the home, furnishings, hospitality business, and further textile related products that will gather both top of the line exhibitors, and professional buyers from the region. The development of tourism and mobility in the Americas has driven a surprising increase in the demand of hospitality services and boosted construction rates, which creates new opportunities for companies and professional buyers in these categories, who will be able to meet at Heimtextil Colombia.
Heimtextil Colombia facts
The show will open its doors from the 26th through the 28th of April 2022, showcasing trends and innovations for the most attractive categories in the Americas such as smart bedding, bath fashion, carpets and rugs, wall decoration, decorative fabrics, contract textiles and the hospitality business. The show is expected to receive 110 exhibitors from countries such as Portugal, Spain, Colombia, Italy, Turkey, India and France, and it will host visitors from the Americas, especially from those countries with the highest market potential: USA, Brazil, Mexico, Peru, and Colombia amongst others.
About the city of Medellin, host of Heimtextil Colombia
Medellin is one of the most important cities in Colombia, known for its attractive weather, which has earned it the nickname of the City of the Eternal Spring. It was awarded as the Most Innovative City of the World in 2013 by the Urban Land Institute and recently became the first Spanish speaking city of the fourth industrial revolution network. It is also known as the capital city of fashion in Latin America due to the wide variety of local fashion brands and for hosting the most important textile and fashion shows in the Latin continent: Colombiatex of the Americas and Colombiamoda, Colombia´s Fashion Week.
The arrival of Heimtextil Colombia to the Americas will represent the first step to position this country as the meeting place for retailers, wholesalers, designers, furniture and bedding stores, interior decorators, interior architects, architects, hotel outfitters and many other decision makers of the industry in the commercial calendar, and a place to find new opportunities for a growing market.