Partnerships and Product Launches to Become the Predominant Trends in the Antimicrobial Additives Industry

Living in a world that bothers more about microbes has made the adoption of antimicrobial solutions more frequent. And throughout the advancements, all that we have gathered is a lot for not just self-care but to protect our physical environments as well. This is where antimicrobial additives come in the scenarios. It has been more than a decade since antimicrobial additives have started reigning in plenty of areas including plastic manufacturing, paints and coatings, packaging, and others. Protection has been the priority of these additives. But along with that, it has offered numerous other advantages to the products including increasing its life.

After the reign of various chemical-based antimicrobial solutions, and with the growing focus towards environmental impact among the customers across the world, the utilization of biocides has been minimized. And with this, and further researches, the market witnessed an array of eco-friendly solutions for antimicrobial additives. Antimicrobial additives include silver, nanoparticles, silver derivatives, and more. Since it has a wide range of applications the additives are yet undergoing the development phase. Antimicrobial additives, basically, works on the algorithm of preventing and inhibiting the generation of microbes.

In the past few years, the demand for these antimicrobial additives has been increased. And in the last two years, it has been skyrocketed. The emergence of covid-19 has undeniably helped the consumers as well as the industries to understand it’s important owing to which the investments have been increased at a higher level for more antimicrobial solutions. On the other hand, the market players have opted for the opportunity by presenting new, innovative, and effective solutions. The market players have adopted numerous strategies as well to expand the growth of the market along with increasing their portfolios of antimicrobial additives. And with this, the industry has witnessed an array of activities that are positively impacting the market growth in more than one way. Moreover, this article aims to present a few of the recent happenings and trends that are expected to flourish in the market field in the approaching time.

New and innovative product launches have always been one of the predominant trends in the industry. Followed by the trend, recently, Arjowiggins, a Scotland-based independent paper manufacturer has launched an antimicrobial surface treatment for paper products. The solution prevents the ability of viruses including coronavirus and bacteria to survive on the surface. The solution is majorly developed against the global pandemic. The solution furthermore, integrates a silver-based antimicrobial technology called Biomaster. It moreover, helps in reducing the risks of microbe transmission and propagation in areas where paper products are used and handled by more than one person, including classrooms, hospitals, etc.

Another leading manufacturer of solvent-based and water-based flexographic and gravure printing inks Doneck Network has come up with its specially formulated product called Euro-Lac WUM900056. This is a high-gloss overprint varnish that has an antimicrobial effect after its application on suitable surfaces. Most importantly it can be also utilized for paper and cardboard in the food industry. Along with this, furthermore, the varnish also offers magnificent printability on the press along with enhancing abrasion resistance.

Apart from new launches, partnerships and collaborations are other major trends growing among the industry players. Lately, Pulse Roll Label Products, a printing ink specialist, and Addmaster, a global supplier of additives have partnered to develop a new range of antimicrobial varnishes called PureSafe. The product is getting formulated for the British package printing and labeling industry. Followed by Biomaster antimicrobial technology, the product brings together coatings and varnishes.

The antimicrobial additives market is still undergoing researches, and the industry is estimated to provide more effective solutions. People, on the other hand, have been more inclined towards adopting antimicrobial solutions on different applications. Moreover, the market is expected to witness higher growth in the upcoming time. According to a report published by Allied Market Research, the global antimicrobial additives market is projected to garner $7.5 billion by 2027.

The utilization of antimicrobial additives in industries including plastic product manufacturing and paint and coating has skyrocketed. This has immensely boosted the demand for effective antimicrobial solutions. On the other hand, the development of a variety of allergies among people has been common resulting in sneezing and coughing. Also, the emergence of new infectious microorganisms has led to the augmented requirement of antimicrobial solutions. These factors have been the main concerns for adopting the antimicrobial solution, as it can not only help in preventing the spread of the disease but also can inhibit the growth at the same time.

Furthermore, the healthcare and textile sector is another major end-user of antimicrobial additives, due to the surge in prevalence of healthcare-acquired infection (HAI). The market players, moreover, are majorly working on developing highly effective surface antimicrobial solutions. In addition, the development of natural-based antimicrobial additives for the food packaging sector is another area expected to offer major growth. Apart from this, the market players are coming up with new strategies and developments. And an array of new trends are getting followed among the market players. All these factors are affecting the market growth positively. Simultaneously, with all these factors and further research and development for effective antimicrobial solutions, the market is expected to grow significantly, in the coming period of time.