Caterpillar® is the world’s leading manufacturer of construction and mining equipment. They have grown to become one of the most esteemed brands in the world * and they also manufacture workwear and casual wear with a focus on getting the job done. Now Polygiene together with their brand CAT® have entered into a partnership to protect clothes from bacteria and other microbes to reduce the need for washing and thereby increase the life of the garments. The partnership begins with a collection of casual wear with increasing volumes for 2021 and beyond.
“CAT has a vision of a world where people’s basic needs such as protection, clean water, education and reliable energy are met. At first we saw it as a smart idea to protect clothes against bacteria and microbes, but when we understood that the function also drastically reduces the climate impact through less washing, then we saw the logic, “says Greg Gemette, Senior Vice President, Caterpillar Apparel.
“CAT is an exciting and well-known brand that everyone knows and I look forward to a rewarding collaboration”, says Ulrika Björk, CEO of Polygiene. “Whether we’re talking about casual wear or at a later stage about workwear, I’m convinced that the increased value we add to their products will be appreciated by their end customers, especially in these times.”