Primark plans to reopen its England stores as of June 15. Sales were promising in its reopened stores elsewhere. Primark stores began to close globally from March 11, leading to a loss of sales of £ 650 million a month. The organization was cutting costs to offset these losses as well as canceling some forward orders but the main contributors to its overhead reduction were government job retention schemes across Europe.
The company has been able to reopen 112 stores recently and now plans to open all its English stores with social distancing protocols and hygiene measures in place. Unlike some other retailers that are taking a phased approach, Primark is confident that it can handle this as it’s learnt a lot from its European reopenings, although it’s waiting for further guidance for the stores in Northern Ireland, Wales and Scotland and anticipates openings in late June.
It will also open three new stores by June 15 which were originally planned for earlier debuts. They include Mons in Belgium and Gropius in Berlin , Germany which has already opened, while a store will open on 15 June at the Trafford Center in Manchester, UK.